Hotels that invest in digital signage create a premium guest experience that sets them apart from competitors. From personalized welcome screens to wayfinding displays, here are the best digital signage ideas for modern hotels.
1. Personalized Guest Welcome Screens
Nothing impresses a guest more than seeing their name on a lobby display: "Welcome, Mr. and Mrs. Johnson." With Loco's Welcome Guest feature, front desk staff can push personalized welcome messages to the lobby TV in seconds — directly from their phone.
For VIP guests and event groups, display custom welcome graphics, company logos, or event branding on lobby screens.
2. Event & Conference Schedules
Hotels hosting conferences and events can display real-time schedules, session locations, and speaker information on screens throughout the venue. Update the schedule remotely when sessions change or run late.
3. Restaurant & Room Service Menus
Display the hotel restaurant menu, daily specials, and room service options on screens near the dining area. Use food photography and video loops to entice guests. Update menus for breakfast, lunch, and dinner automatically using scheduled playlists.
4. Local Attractions & Activities
Help guests explore the area by displaying local attractions, tour recommendations, transportation options, and weather forecasts. Partner with local businesses to cross-promote — generating additional revenue.
5. Wayfinding & Facility Maps
Large hotels and resorts benefit from digital wayfinding displays showing floor plans, facility locations (pool, gym, spa, business center), and directional information. These reduce front desk inquiries and improve guest satisfaction.
6. Check-in/Check-out Information
Display check-in and check-out times, WiFi credentials, parking information, and hotel policies on screens in elevators and corridors. This reduces repetitive front desk questions and ensures every guest has access to essential information.
7. Promotional Upsells
Promote spa packages, room upgrades, dining experiences, and loyalty programs on screens in elevators and lobbies. A well-designed promotional display can significantly increase ancillary revenue per guest.
Multi-Property Management
Hotel chains with multiple properties can manage all screens across all locations from a single phone or Mac dashboard using Loco Digital Signage. Push brand-standard content to all properties while customizing location-specific information for each hotel.
Getting Started
Most hotels already have TVs in common areas. Simply install the Loco Player app, pair with your phone, and start displaying content. Download Loco free to try it at your property.